Honestly if they market it as users having a role in the game development it could work.
Imagine a separate tab on the PSN for this. Users "buy" the alpha version but with it either comes bonus content upon release, perks upon release, or even that money going toward the finished game purchase. In a way like a kickstarter. Obviously this isnt for big AAA games but could be for upstarts to stress test and also support them with increased cash.
This could generate extra money for devs if someone plops $5 on an alpha even if they never buy the game that still will help the dev, and it is a way to market and generate some buzz.
I think buying an alpha as a standalone is pretty ridiculous but the idea of paid alpha access with perks or bonuses upon final release to help stress test and mold a game is something that has potential, imo.
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