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artur-fernand said:
RubberWhistleHistle said:
random15 said:
Playstation brand.


.. i dont know. that didnt really seem to help them too much last generation lol.

lets be realistic, all three have very strong and powerful brand names. theyre on equal footing in that regard.

But it sure did. Any other console would have died at $599, with a poor game library, and late ports of 360 games that were actually inferior. Not the PS3 though.

Sony is selling the PS4 based on brand power alone. It's a position any other company would like to be. The thing doesn't even have a system seller yet, jesus.

The brand had nothing to do with it. Sony had to blow so much money to turn things around. I think the numbers are in the billions, and I believe they were never close to recovering those losses  back.

http://forum.videohelp.com/threads/291299-Sony-has-lost-over-3-billion-on-the-PS3

A little outdated, but it should paint a good picture on what a financial disaster the ps3 was, 2010 was the year the ps3 becam profitable.

http://kotaku.com/5575994/after-nearly-four-years-the-ps3-finally-turns-a-profit