Hm, I always considered an AAA game in terms of the marketing, because afaik it's basically a marketing term (sounds like one anyway). e.g. one where a significant investment was made. The intent is of course to be a "system seller", but I only consider the intent, so for example I would consider Lair for the PS3 to be an "AAA game" even though it was a total failure in every sense.
I think it in the same way as 45 (single) records (those black things that your grandparents listen to), possibly because of the name itself . There was an A-side and a B-side, the A-side was the "hit" and the B-side was just something to put on the other side. Not every A-side was a hit, and sometimes the B-side became a hit and the A-side went nowhere. The AAA game is thus a game that the publisher thought would be a hit, whether or not it is.
I just call games that are actually good games "good games."
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