Yeah, I think it's more so due to it being a new generation. When Sony and MS showed at E3 last year, they needed to push the boundaries of what's coming in the future. Really showcase what's coming to get people excited.
Otherwise, I don't really think it's that common today. I think publishers/developers have been pretty tight lipped about a release date until they really know one. That's really the key. For example, Titanfall was unveiled in June 2013 with a "Spring 2014" release date. Then in October, they announced the release date. However, if you read the Final Hours of Titanfall, they were originally targeting a March 2013 launch, then targeting an Xbox One launch game, but it was ultimately pushed to March 2014, but we never knew it was delayed, because they didn't prematurely announce one.
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