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MoHasanie said:
Burek said:

Kaz says that profit is not a priority, market share and install base are. So price cut would surely cut into profits, but also increase sales at the expense of X1.

I think the only reason they would not cut $50 off is if they foresee supply trouble again. If they are confident that they can support increased demand, they are surely dropping the price.

I dunno... it just seems like a dumb decision considering their poor financial situation. If people are willing to pay for it then why would you drop the price? The PS4 is outselling the Wii U and X1 every week so I just don't get why it would need a price cut. 

The answer is already in the OP...More install base = More profit..they don;t make much off hardware. More software, subs = more progit, also, they recently trademarked a new ps4 model, could mean they have already got the manufacturing cost down.