thismeintiel on 13 May 2014
I think it's pretty obvious why they announced this, now. April NPD is getting released in a couple of days and things aren't going to be looking too good for the One. Wouldn't be surprised to see something along January's numbers. This is just so people don't panic, as the fix is on the way. Of course, May is going to be HORRIBLE for One sales.
And given that the $399 One is only #85 on Bestsellers for the hour, I don't think the price cut is going to do much good in the end.
