I would go with it just being a dumb option moreso than anti-consumer.
I do not get why Sony does not just make it "Hey, have PS+? Great, here is a free stripped down version. Of course if you want to buy the full game that is great. It is $60, but PS+ folks get it for $50 and like all PSN purchases you keep it regardless of PS+ membership or not in the future."
The big issue with the potential X1 structure was the lack of options and being forced to register games and all.