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Mummelmann said:
Comparing holiday sales to the rest of the year is highly faulty, and I never abide by such logic. Everything moves rapidly during the holidays, even expensive TV sets or stereo's.
To me, it is no more rational saying that demand is twice the supply than saying it is just above supply, especially when two of the maajor markets are well fed and seem to have ample supply.
There are very few places in Europe you won't find a Wii now, even the UK has gotten their supply lines relatively straight it seems.
Why would North Americans buy 3-4 or even 5 times as many as Europe (who house twice as many people) or Japan who seem to be absolutely crazy about the Wii?
It makes little sense to me, and as a product manager like it says in your job description, I expected more logical and realistic deduction than this.

WiiFit sales in NA will depend heavily on marketing, but I don't believe we'll see staggering sales in Europe/Others no matter how well marketed it is, Nintendo has only a loose hold on the market there right now, and things will turn against them when their competition get massive hits this summer. Hits from proven franchises and games that dev's know from before will sit well with European citizens, the Wii has Mario Kart to answer with, a solid hit itself for sure, but only one title against a horde. (I know there are plenty other Wii titles bound for release this year, but I can't imagine anything of MK's proportions).

With WiiFit, even more so than Wii Sport, could open a new market group (for consoles that is), namely the adult female, if the marketing is done right.  They don't need to get a large % of gamers to buy the first round of it, just enough to add to the other groups that will buy it as well.  

Of course, I fear that the balance board will either have medium size hits at best, for the skateboard, snowboard, etc, appealing to the more hardcore niche of those sports, or more mini-games, which while they can be decried, bring in more people by having a bit of something for everyone.

 



Torturing the numbers.  Hear them scream.