Major Nelson: 'PS4 vs X1 a marathon, not a sprint, we know what we have to do'

[askel50]

Hankoney said:

askel50 said:

Nintentacle said:
This long-term stuff is kind of annoying... Having an early lead in something like this really benefits the one ahead. You can't just say "We'll take the lead later! But then there won't be enough time to sell more than Sony so...".

 

They don't need to worry if X1 sells like it's selling now (and with a profit). Sales are healthy, attach rate is good, there is no risk of any third party having second thoughts.

They may want to take the lead in the US for reasons of pride, but that is feasible any time. PS4 lead in US is small and isn't growing that fast either. If they cut the pirice they will retake the lead after one holiday season.

I haven't realized that XOne is manufactured at such a low cost, that it can cover all of its fixed costs by selling at a huge discount while at the same time giving away blockbuster games and annual subscriptions...

It is hard for me to believe that Microsoft had even a single dollar of profit from its March fire sale.

Discounts were limited in quantity and  time span, normally at $499 they are making a good profit. And the X1 console is less expensive to manufacture than PS4 because of the DDR5, they have more freedom to cut the price if they start selling kinect separately.