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OT: It's less popular because other sports already have a cultural hold. It's the same with soccer. The rest of the world loves soccer (and to a lesser extent, hockey), but in the US baseball and football really are the games that are the centers of schools and communities. It's the quarterback that gets the homecoming queen, not the captain of the hockey team. In the northern states hockey has more of a hold, but in the south it's tougher to change culture. And that's without even considering NASCAR.

The arguments over hard to watch on TV are over-stated. That said, low-def made pucks tough for some to see, but HDTV has changed that and I think that - and NBC's consistent coverage of the NHL - are raising TV interest in the sport.