| A_C_E said: Incomplete. Consumers determine the price/expense vs value which cannot be generalized without getting very mixed results. This is the problem that I had in the first place. Consumers don't just determine value otherwise Lamborghini's/Ferrari's would be selling by the millions because everyone values them more than most other brands. Honda Civic sell more though even though people value Lambo's/Ferrari's/Insertfavoritecarhere because value does not equal top selling. |
Feelings are one thing but using your wallet is another.
If the customers truly valued these brands more then they would buy it without question but that's not the case as you can see ...







