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Kasz216 on 16 March 2014
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gigantor21 said:
Talal said:

"Sony also used it’s own metrics in a meeting with EA last week and showed them what they would have sold on the ps3 and ps4. The money EA took from MS doesn’t even begin to cover it. The EA guys went over the math and agreed. EA is in full ‘We’re so f**king sorry, Sony’ mode currently.”

This feels like bullshit to me honestly.

Famousmortimer isn't exactly known for his evenhandedness. I prefer Sony consoles and I still don't like him.

Also, "social metrics"? Really? Why not something actually relevant, like better pre-order numbers or something? 

I mean... social metrics are valuable... but you have to know how to read them.

Compairing one youtube video vs another is silly... really you'd want to do a far bigger spread of videos.  Since one video if directed to heavily can be inflated quite a bit.

Additionally Social Metrics are going to depend on your audience.  For example a lot of cult and critically acclaimed TV show's far beat more popular shows in twitter presense.

 

Generally this is why social metrics are usually measured vs itself.  How are the social metrics improving over time?  What's the Audience Growth Rate?   What percentage of people who tweeted about our product 2 weeks ago are tweeting now that we released a new video... etc.

 

 

I could see EA apologizing for Titanfall not being on Playstation too... but that's just good buisiness.  It's not like EA is going going to go in there both middle fingers blazing like stone cold steve austin and tell Sony to fuck themselves... even if the deal was best for them.

Part of maintaining good relations is being willing to apologize for some shit you shouldn't have to if somebody is upset about it.