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There is a big IF in all of this.

IF the game is fun to play. And by this i mean it has to be a fast paced, action packed game.

A game like MGS having 2 hours of gameplay is BAD for example. A stealth game is very slow paced. That measns those 2 hours are actually little more than a couple of areas and cut-scenes.

Now a game for example like DmC. Insanely fun to play. If you skip the cutscenes im sure the game doesnt last much more than 4 hours. Short but sweet. You will keep replaying it for fun alone or for just unlocking all those skills and make your character a badass.

So, short duration definitly doesnt have to be a problem. But, it has to be an extremely fun and well made game.
This was easy to achieve in the days of 2D responsive gameplay, but nowadays its more complicated with the widespread of 3D.

With that said, i wouldnt be able to live without RPG's. They are the bread of gaming. These short insanely fun and repetitive experiences can be considered the butter.