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I don't think Titanfall will improve things too much. It will sell a lot, but that won't make the console a hit, besides some weeks of strong sales (like MGS4 on PS3 did).

What changes things are price cuts and that's it. Anyway, to do a immediate turnaround it would have to become cheaper than PS4 and that is not very likely. But getting at the same price is a start. The price in UK is probably a test. They will have losses with that bundle, but if it helps the sales, then they may take the hit and cut the price worldwide. If it doesn't helps a lot, then they will just let it stay as it is and don't make a loss for nothing.