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Chris Hu said:
Sony can't outbid MS especially since they recently lost another $1,1 billion.

Sony doesn't have to, the lost revenue from the PS3/PS4 will start to make it too expensive for Microsoft to consider, because EA's asking price will rise as the sales disparity increases.

It's an interesting situation for Sony though, do they go full out on the PS4 and put up some money to get rid of the exclusivity?  Or do they rest on their laurels with  the position they're currently in, public opinion on their side, and the content they've already lined up for this year?  It could either be a hammerblow to Microsoft, or something that at least gives them a bump in sales...

Or another thing to consider is Sony simply takes the stance that they did last gen with these 'exclusivity' deals, where they force any developer who does this to bring the game to their console with additional content+polish, sometime down the road.  As the PS3 gained steam last gen, many developers were forced to do this, simply because the possible profits that the PS3 represented were too good to turn down.

Should be enjoyable to watch unfold, at least.