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FlamingWeazel said:

One generation has little to do with the next, pretty much irrelevant.

Well I don't think you understand the consequence of that statement in regards to your argument.  Your argument started off as "people keep forgetting how strong the PS brand is compared to the Xbox worldwide."   If the previous generation is irrelevant, then the brand strength it gained in the previous generation is also irrelevant.  These two statements are contradictory.  

Now I don't think you mean the previous generation(s) are irrelevant because clearly there is a notion of Playstation brand strength in Europe, especially if you break it down country by country.  And that strength is gained through previous generations.  My argument has been that the dynamics have changed since the days of Playstion 1 and 2 seeing as Nintendo has made more of a prescence in Europe and MS has become a major player in every market but Japan.  I had a secondary argument of 4 months of sales is not enough to to make solid predictions on which I don't see as an unreasonable statement.

What I do think your point was though is that markets appear to be unstable when it comes to brand dominance.  This is a point I will gladly concede as potentially being true.  Actually my original post questioned the stability of the American market when it comes to brands.  Someone else also just stated maybe customers aren't brand loyal.  This is something I doubt considering how brand loyalty is somethign that exists in almost every market but maybe not as strong with games.  That is why I stated Sony could be on the upward trail to getting back where they were in the PS2 days.  But it is just too early to determine.