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I like the idea of black/white marketing/branding, or at least the dual-target approach. I think it's the only way for true success. Nintendo needs the core, because eventually many casuals become core. But to pull it off, Nintendo needs the products to make the core happy. This means full 3rd party support or better core support from 1st party. I really think Nintendo needs to buy an established 3rd party publisher and bring those titles to their consoles. I would also target those consumers first, and launch with core Nintendo titles and titles from the purchased 3rd party... then expand to the "white" audience.