| mutantsushi said: MS while having lots of cash, is also under pressure from shareholders. Sony is already winning this gen, and Gaming is already one of their few profitable divisions, so investing further in it will be seen to have less risk for Sony. Dropping prices at this point will just be seen as a low risk way to swing "buy what friends have" dynamic to increasing their marketshare further. MS doing so at this point would be a weak reactive strategy to "look good" at major cost to shareholders. |
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