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I think Sony is ok with losing the US to a small percentage. As long as they have Europe/ Japan & The World as theirs.
And as early sales show, its already happening.
But still remember, XB1 has the US by a small margin, with massive supplies on shelves, while PS4 are gone as soon as they hit shelves.
It will be interesting to see how things pan out when Japan's launch is past and Sony can then place all focus on the US.