| MoHasanie said: Um, throwing money at things won't solve problems. They are better off using that money to develop apps for Windows. I read that Apple spent $10bn on helping develop apps for the istore. |
I'm sure Apple has sunk substantial cash into their mobile apps, but I doubt it was $10B.
You're probably thinking of the developer payouts that Apple likes to boast about from time to time. That's just the revenues that the App Store pulls in, minus the 30% cut Apple takes for running the operation.
Anyway, sounds like MS and Google are basically using the same strategy here: Give away the software in the hope that you can make money on services somewhere down the line.
It might have worked out for MS if they'd been able to get WinPho7 out one or two years sooner than they did, but they're stuck in also-ran position for the land grab. What they need to do now is bunker down for the long war of winning entrenched customers from rival platforms. Step one is to find a profitable niche they can defend and survive on (Enterprise users? Nokia loyalists?).
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