hardcore exercisers buy the expensive gym equipment or having gym memberships
casual exercisers buy an ab king pro here and a thighmaster there...many of those pieces of equipment costing 500+ when they came out and were so popular
also, it doesn't matter sales-wise if people don't use wii fit, just if they buy it
however, i fully believe it will have a higher % of people using it 1 year later than products like ab row king and thighmaster as it is a VIRTUAL TRAINER that provides MOTIVATION...the other products give u no motivation other than internal motivation
gyms: motivated by fact that you are paying for it
personal trainer: motivated by the trainer to workout
workout partner: motivated by the partner to workout
wii fit: motivated by the progress it shows you and the training/routine it gives you
ab lounger/thighmaster/treadmill/stationary bike/etc: no motivation other than yourself; equipment is a sunk cost
Bets:Missed by 420k I bet leo-j vg$500 that wii will sell 31 million by 7/31/08. Sorry, I don't think he has enough vg$ to make it with all of u that wish you could. Hit, with room to spare I bet kingofwale a 1-week ban that wii Americas ltd sales>360 Americas ltd sales as of the numbers for week ending 7/05/08 (using vgchartz homepage #s)
Predictions:
Wii will sell 18-20mil by 12/31/07 CHECKWii will sell 45mil+ WW by 12/31/08Wii will surpass PS2 sales WW by 11/17/11 (5yr anniversary)Wii Fit will hit 12mil sales in 2009MKWii+SSBB+Wii Fit+SMG > 50 mil sales by 2010 > gta4+mgs+gt5+ff13+haze+lbp






