I have been explaining several of these points to people for years now. Disruptive marketing deserves support, they are the people who are going to keep this industry alive. Sony and Microsoft are fighting tooth and nail to kill it with same old graphics and hardcore bullshit. It's a pit that they just keep digging.
There's evidence of this too. Games have gotten progressively worse and more narrow in scope over the years. We used to get all kinds of RPGs and other weird games, now they all get locked in Japan. More and more game companies are churning out FPS games and too many of them are being made. The ones who churn out the less popular FPS is going to go bankrupt because why buy one of the dozen FPS games that came out this month with a meta score of 80 when there's half a dozen with a meta score of 90...
Girl gaming is a dangerous move and there's no question about that, but do you really think devs can support next gen gaming graphics if the market stays the same size as it already is? Furthermore, if the game genres available stays the same or shrinks, so will the overall amount of gamers.