think-man on 29 December 2013
The image Nintendo consoles have does scream casual more so than the other 2 consoles on the market, not sure how to got to this stage but the Wii probably didn't help it's image ( In the hardcore sense).
Nintendo consoles have been the "uncool" console for a while now. We hear of the console wars but it's basically always been Sony vs MS with Nintendo fans waving their arms in the background wanting to join the war.
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