JSF on 06 June 2007
As long as they don't have a massive battery recall (or any other historic recalls) in 2007, their financials should already look brighter for FY07. I think Sony is gearing up (e.g., the cost cutting in manufacturing and the layoffs) for a price cut. It's just a question of whether it'll be this year or first half of next. By the way, what Sony did, biting the bullet (missile?) for its batteries, Microsoft should be doing for its 360's. That's how you earn consumer trust. An oft-cited example in business schools is the Tylenol recall back in the day (1982).
