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Munkeh111 said:
EA have said this about the Steam sales, they devalue PC gaming. I won't buy an PC games that I'm not 100% desperate to play until they are at least 50% off. If I'm on the fence, it's 75% off or under £10.

EA never stated it devlaues gaming, they said it cheapens I.P, which the irony there is that valve have looked at the numbers and said themselves that people rush and buy up the big sales in droves and even when the sale is over, the game continues to sell at a higher rate than it would normally, generating overall larger profits.
On the flip side, EA felt inclined to offer us over half a dozen games including Battlefield 3 for $6 just a couple months ago and often provide discounts via Origin, so they contradict their own statement.

The other take from it is, people will only buy something if they think it's worth it, not everyone is going to jump at the lastest Call of Battlefield: Generic Shooter 78 and pay upwards of 100 bucks for it, but would more than likely jump on the chance at a muchly reduced price, devs might as well make some cash off that demographic IMHO.

I'm with you on the 50% discount though, thankfully it's so easy on the PC, generally there is *always* a sale happening somewhere.




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