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leo-j said:
MCPOxxxAAG said:
Maybe its because they are targeting the same audience?


maybe because it's working for sony, so they had to change their marketing strategy

Or... Maybe they are not similar at all and Microsoft never really needed to follow Sony regarding marketing of the Xbox?
The last one from Microsoft is a very good one and is, indeed, aligned with the vision Microsoft had with the Xbox One from the begining..

I think if one knows how to market a console/game, it is Microsoft (for the speedy gonzales out there; take a long breath before to jump on your keyboard, I'm talking about ADS, not PR...)...