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Speaking specifically of made for TV anime, I like it better than American cartoons because anime often has a plot. The characters change and grow, and most of the series have a resolution.

I am not a fan of manga or comic books.

American animated movies and Japanese animated movies score about equally in my opinion.

Video games are toss up, except for Nintendo, whose drive for perfection raises the bar for all other video game companies.

If you look at sales figures, the only market that Japan can compete with US companies as far as entertainment is video games. Anime does not sale all that great, and does not make up much of the TV programming in America. I can count on one hand the number of Japanese movies that were widely released in America, though quite a few have been remade for American audiences.