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GTA has already grossed over 1 billion dollars and it's still selling well. Just think about that. Pokemon is going to sell fantastic but we're talking a different scale in terms of money earned. CoD, unless there is a huge drop off, should tip the 1 billions mark, as well. They've got increased development costs, sure, but I doubt it will come close to what GTA had. However, Activision spends a mint on advertising for CoD.

I'm gonna say GTA. I think it will gross over 1.25 billion this year, easily, which is just insane.