Admittedly I haven't played this game, but from what I've seen/heard, it kind of reminds me of Lair. An interactive movie as opposed to a video game. Perhaps the interaction is a bit more than Lair and the story being told is more complex, but it is still more of a cinematic experience that just has some interaction to it.
I feel as though this shouldn't be called a "game" in the traditional sense, because after all, as the name suggests, a "game" is defined by its "gameplay", which should be the primary focus. The storytelling should be done through the gameplay or in segments within it, rather than the other way around. Perhaps this concept would have done better if released as a complete theatrical experience. But it's kind of stuck in this limbo where it feels like the developers didn't know whether to make it a movie or a game. Telling us that this is a "gaming" experience when its actually not may have lead to the disappointment.
