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One of Sony latest miss steps is advertising PS+ on the vita.

IF you have a PS3 you need to get PS+,

IF you have a PS+ you need to get a PSVITA,

IF you have a PSVITA you need to get PS+,

IF you have PS+ you need a PS3 (soon PS4)

This to me is a no brainer, and it lends easily for perfect advertising and clever ads, but then its sony...