They do that because some gamers are dumb enough to care about "exclusive content" that sometimes is just a diferent outfit or other minor thing. The core game won't be affected.
And about exclusivity I agree with majority thinks here. If it is a game that wouldn´t exist without the moneyhat or even in some cases the company outsource an idea of a new ip (like 2nd partie) them it's a great pratice. If it's just used to take away from other plataform is ridiculous and most times waste. If a game that were exclusive becomes multi then incompetence from one side and great for gamers of other platform. Now when a game were exclusive to one platform and then the sequel become exclusive to another platform is disgusting and if it's in the same generation it become outrageous.

duduspace11 "Well, since we are estimating costs, Pokemon Red/Blue did cost Nintendo about $50m to make back in 1996"
http://gamrconnect.vgchartz.com/post.php?id=8808363
Mr Puggsly: "Hehe, I said good profit. You said big profit. Frankly, not losing money is what I meant by good. Don't get hung up on semantics"
http://gamrconnect.vgchartz.com/post.php?id=9008994
Azzanation: "PS5 wouldn't sold out at launch without scalpers."







