Indie devs were onboard with Sony likely due to Microsoft's only recently reversed policies towards them. Considering that Microsoft apparently mocked Sony's relationship with Indie devs, I'm willing to bet few of them cared much for that. I'm sure Sony probably went to a couple and offered some cash for their project but I think it's far more likely that it was disdain with Microsoft's policies that led them to develop on the PlayStation 4 instead.
Moneyhatting isn't so much a bad thing as much as it has served as an indication that Microsoft was not ready to let their first party studios do a lot of the talking. So they instead went out and started gobbling up third party support. Some people feel it should be purely based on a developer or publisher wanting to develop on the platform for what the platform can do and not because they were given an "incentive". Others feel it's dirty because it denies what would have otherwise been a title that more people could have experienced without buying even more hardware.
Ultimately, it's just complaining because they quite often have no problem when their company of choice does it. Sony has bought up third-party talent in the past. Guerrilla Games, Media Molecule, Naughty Dog, Sucker Punch... all of them were third-party at one time. Sony bought them to make games only for them and deny the competition. That's not terribly different. In fact, I am actually betting that Sony will buy even more developers this year. Ready At Dawn among them.
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