DirtyP2002 said:
Figgycal said:
JoeTheBro said:
DirtyP2002 said:
I can't believe some guys here even doubt the effect such a sponsoring deal has. You really need to go to a marketing class and just learn the very basic stuff. |
Oh boy.
OT: This can really help with the negative image of the console. Football=good, therefore item sponsoring football=good. I don't think this is going to pull football fans in mass to the console though. It only makes them like the concept of the new xbox, not necessarily feel the need to spend $499 and buy one at launch. Great first step though.
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I'd imagine when they walk into walmart and see the same game for a system that costs 100 dollars less- they'd get that instead or they'd get the game for the system they already planned on buying (or already have). It's a great way to get mindshare and brand recognition though.
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Yeah, every marketing move MS does with a multiplat game will only benefit the PS4... or current gen. Sigh...
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That's not what I meant at all. I didn't mean to make it a PS4 thing only. The Xbox already has great mindshare in the US and I'd imagine a lot of madden fans were already planning to buy the game for the 360 or upgrade to the Xbox One anyways. it's a good move to get the Xbox One name out there, but the xbox has a 15+ million lead on Playstation as it is and it's not going to make people run to the stores to buy a 500 dollar product- if they can play it on current gen as well (360 or PS3). Plus what about the football fans that aren't into gaming that can already do everything the Xbox One does for football and cheaper? I don't see why the partnership was necessary.
Essay Pro