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Soundwave said:

FIFA for free in the Euro market is pretty huge I think. They don't give a crap about Japan but it's just as well, as Japan basically has forsaken consoles.

Japan hasn't totally forsaken home consoles but they sure as hell don't care for MS that much.  Sure they are more hand held centric but there is a chance to sell a decent amount of home console there.  Of course MS shouldn't care about Japan market so I suppose it isn't too hard to see they are mainly focused on USA right now.  They will have some sort of deal for Europe I'm sure (probably FIFA).