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Gaming magazines are tightly focused on a specific demographic. They are obviously going to write reviews that reflect the tastes of their buying demographic. Sony and MS are also tightly focused on the same demographic as gaming magazines, so it should come as no surprise that their games may review better in these magazines.

Nintendo is not as focused on that single demographic. But if you were to ask random people off the street to play their games and review them, the results would be completely different from the gaming magazine demographic.