Extremely poor article. 1/10.
Instead of blaming the Japanese for bias why not look into what Xbox is doing wrong and try to identify and approach the problems in an efficient manner.
Apple and Google Android products are a HUGE hit in Japan despite fierce local competition, these are American companies too. How did they succeed where Microsoft failed?
Maybe Xbox just sucks and the Japanese can see right through the BS, thats why.
Traditionally Japanese companies like Nintendo, Sega and Sony have taken a huge input from their American divisions. NOA had a lot to do with Mario and his name, NOS had a huge input into Sonic's aesthetics, PS4's lead artuctecht is an American, these are just small examples. Maybe Xbox just doesn't listen to its Japanese division. They need to be a little open minded and recognise that some markets behave differently but they're too focused on America.
Essay Pro