Egann on 05 August 2013
1. Mario. Supermario and Mario franchises together have sold 720 MILLION units. 800 million if you count Mario Kart.
2. Link (Legend of Zelda) Zelda has sold about 70 million units lifetime. Peter Pan has been replaced by Link.
3. Nothing remotely close to 1 or 2. The next closest series which both has a set protagonist and is unique to gaming is Halo at 50 million. A lot of franchises fall in the 40-50 million sales range.
