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gergroy said:
theprof00 said:

Absolutely nothing! Vita was never hurt by card prices. It is a sour theory postulated by those who didn't understand the system. Vita needs games and a price drop. Not a cheaper memory card.

Also, at 29.99, this means that also BestBuy was taking in huge margins on those cards, not just sony.


Not neccessarily.  Clearance prices are usually below cost.  

Big box retailers like best buy view the amount of space being taken up in a store as a cost.  So, if a product isnt selling well, they view it as costing them money by just sitting there because they could put something else there that could sell.  Retailers will then put the product on clearance at below cost to clear up the space so that they can put something else there and stop losing money.

When I worked at best buy, one of the most annoying things i had to do was look at these 'at risk' products and make sure we made an effort to sell them before they went on clearance.  Unfortunately, products that were at risk didnt sell for a reason, as they were mostly stupid or very overpriced...

Makes sense, but the memory card doesn't take up that much shelf space--I realize every inch is important--so I wonder what they planned to put there?

Interestingly, only the 8 GB and 32 GB memory cards appear on Best Buy's website...those would be my two predictions for which ones sell the best.  Maybe this theory has legs.  The 4 GB is worthless and anyone just looking for a memory card big enough to play will only want the 8 GB, not the 32 GB.  Any hardcore gamer (like me) is going to want to go straight for the 32 GB and skip over the 16 GB.