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well one reason they used points was convenience for them.... one currency to price everything in the store was far better for them....

and yeah this a prime example of peeps bitching .... getting what they want and then realizing it might have been better before.... even if the price would have went up.... we loose the possibility to get discounted point cards and free points with the reward plan.... which is a direct loss for customers.... but hey they got what they wanted now live with it