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Coca-Cola said:

DOMINATE!!!

http://money.cnn.com/gallery/technology/2013/07/05/xbox-will-win.fortune/index.html

1.  Halo - Peaked with Halo 3 and so is becomming less relevant to the success of Xbox conxoles than previously. But the Halo fans will buy Xb One for Halo 5 so it will be a system seller, however not to the extent that is will lead Xb One to dominate the generation. 

2.  Kinect - It still won't be enough of an tech upgrade to make it a dominating control scheme for gaming. TVs are coming out with voice and gesture commands, so if you get a TV with that tech Kinect becomes redundant, thus is a negative selling point for those people. 

3.  Titanfall - it's ability to sell systems is unknown. As an online only game it only appeals to big fans of online MP FPS. That's a good segment of the market, yes, but I think those gamers are already committed to one or other or both or all 3 consoles. And y'know it's on PC and Xbox 360, a 360+1 game is not going to be as big a system seller as a Xb one only game.

4.  Smartglass - I don;t know enough about this, but doesn;t it work on 360 too? so 17 million people have downloaded the app already, and presumably to use it on 360. That doesn't translate into a lot of early gen sales, and it almost certainly doesn't represent a potentially expanded install base. And a lot of those people will be part of the crowd that was ready to dump all things Xbox before the 180. MS will have to work to bring all those people back into the fold, let alone bring in new customers.

5.  TV - I think this is not a big selling point to people who don't already want Xb one for the games. People who only want the TV features are paying about $200 to much to get the service they are interested in, and you're not going to convert them into gamers to make that extra $200 feel like good value. Later in the gen when the box is cheaper people might buy into it. But by that time there may be many of these live TV features in people's regular cable boxes, so who knows, maybe they will be too expensive at the start and just one in a crowded market later on.

My take on the 5 points.

Summarising: each of those points taken individually don't really amount to a killer app, and collectively they don't make for a very compelling package except to online MP FPS fans.



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