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Why should Nintendo take on that mess? If you want to develop a game for a certain system you have to put all the effort into it. Not take short-cuts. Maybe if you hound Nintendo (and make a good game) they will produce it for you, but anything less, AKA Multi-plats, should be pushed by the third-party developer.

By the by, Nintendo has already pushed third-party games at their conferences. Which, as evidenced by all the whining about Nintendo making a smaller E3 appearance this year, is the "biggest stage in gaming." So that's nice.