FreeTalkLive on 25 February 2008
R and C is not any more casual than Madden. R and C also seems to target the 15-25 male demographic as I am not sure why it was even mentioned. I wouldn't even consider Viva Pinata as causal, though the party game variation is casual.
Guitar Hero may have targeted the male 15-25 male demographic (I'm not sure) but it seems to be a success with most female gamers in that age group, also. Hell, I know more females offline that play GH than males.
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