| AnthonyW86 said: Completely the opposite really. If they undercut retail prices systematically retailers will go berserk, and you still need retailers to sell your consoles. |
As we move progressively to a digital distribution world specialist video game retailers will become less and less relevant. Consoles will be sold through online stores and general appliance and department stores. So there's really not much need to appease retailers by keeping the price of e-copys of games down. general retailers will sell consoles by themselves and make a modest profit margin on them. But consoles will be one small part of their business and they won;t care a bit about software.
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