Think many here Underestimate the Impact of A Console Timed Exclusive (XBox1 Related)

[sales2099]

S.T.A.G.E. said:

sales2099 said:

But they got the game for a year. Thats kinda a big thing. Time is quite literally money in these cases.

It is, but Mass Effect continued to make money over time by branching out. Microsoft stood in the way of massive multiplat profits and building the title as a multiplat, but rather it was only purhased by people who knew about the franchise. It gives MS a momentary psychological edge but in the end what did MS have once it was all gone? Its glimmer diminishes once the exclusives are all gone. Third party lack of loyalty was something Sony anticipated which is why they stuck to titles MS would never be able to touch. This is why any company Sony touches MS is willing to turn over heaven and earth just to get. E3 2008...Square enix and Namco Bandai or recently with Metal Gear Revengeance. When insonmiac left Sonys wing MS scooped them up for their press conference screaming to the heavens saying "the company that made Sonys exclusives is making a game for us finally!". This continued with other companies.

Sony spoke to one former MS related company..Bungie. 

 A telling story....indeed.

Your right in that it only benefits the calandar year it releases in. The trick is finding the next big thing in the following year. MS didn't quite get that rythim down in the 360 gen.