| Jay520 said: Their are only two ways to measure how big a franchise is. Profits and current audience size. If talking about profits, then Halo is bigger. If talking about audience size, then they're about equal. We also need to be as current as possible. No point in using data from 2007 to make assertions about the present, when we have better data from 2010-present. |
Not really. Profit is relative to cost. Audience size is based on potential audience size, not how big a game is on a relative audience. For example, the United States is really the only place in the world that gobbles up Halo. It's market is mostly saturated. If there are 50,000,000 console sales in NA and Halo sells 10,000,000 of their copies in NA. They have a reached a saturation point. Conversely, Gran Turismo has an audience base across the World.
If I were investing into the games, Gran Turismo as an IP has a larger potential audience size currently. Profit is relative to the cost spent in creation / marketing / etc. I'd venture that Halo makes more profit by re-using engines, etc. Although they spend a lot in marketing it heavily.
With that being said, the thread title is "Which is the bigger 1st party exclusive" that has to go to Halo. Not even trolling but I mean Halo comprises most Xbox purchases. I don't know anyone that would have bought an original Xbox without Halo or anyone that would have bought a 360 without Halo 3. And we all know Microsoft has been whoring out the Halo series multiple times this generation. In short form, Halo is the only first party game realistically that Microsoft has. With their lack of first party studios and lack of many other first party games, Halo is obviously a bigger 1st party exclusive for MS.
