Well it's not Sony's job to market Persona 4: The Golden. That was for Atlus to do. Their EU presence is tiny though and I think it's definitely more of word of mouth title. Their other stuff doesn't sell in mega volumes for the most part either though. I think they said they want to improve their European operations.
Translating the game would definitely help for a lot of countries. I know so many people here are very reluctant to watch foreign language films because they don't like reading subtitles. Imagine them expecting those films to sell without even subtitling them!








