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Osc89 said:

The article says they had this "unprecedented partnership" from E3 2011 until somewhere between June and September of the following year. EA wouldn't have done this (as well as giving them free advice, lots of support and going on stage at E3) for no reason. They must have believed Origin was going on the Wii U, but how could EA think Origin was going on the Wii U for over a year unless Nintendo said it was? Nintendo must have had a deal prepared, or were at the very least leading EA on.

I don't pretend to know what went on, but no way is this on Nintendo. Nintendo would never ever give any outside party such control over one of their products, or even alluded to it being a possibility. They never done that and they weren't going to start now.

If EA really did believe they would get a foot in somehow, they were seriously kidding themselves.