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hinch said:
JayWood2010 said:
hinch said:
JayWood2010 said:

Also here is another iconic trailer that really pushed this game.  It wasn't a great game but the trailer really got people to buy into it. Also with over 11m views.

-Dead Island trailer-

The game got so much hype because of that trailer.. Its a shame the game couldn't live up those expectations


Yeah it really did.  It has 11m views.  To put that into retrospect, every other trailer in this thread doesnt have 11m views combined on the 1st page, maybe second page as well excluding Gears which also has 11m.  I really wanted to like Dead Island, but unfortunately it wasn't anything like the trailer :/

And the game sold over 4million retail copies.. :o That just goes to show how good marketing can make a games a success - even if the game is not A tier material. If you can get the audience emotionally invested in the character/s in such a small timeframe, then you've essentially secured yourselves a lot of sales.


Exactly.  Makes me curious on what the most watched trailers are now