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"I've never seen a console need to be marketed like this before."

lol. I'll keep that in mind -- if Sony or Microsoft do anything out of the ordinary to market their next consoles, anything I've never seen before, it's because they're desperate and they NEED to do it.

Couldn't possibly be that the guys at Nintendo just said, "hey, how bout this?" No, this was some kind of last resort, more plan E than B, proof positive that Nintendo is pushing the big red panic button right now, because why else would they try something this dramatic??