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kowenicki said:
We didn't like Bayonetta sales so we though we'd put it on just the WiiU?

Genius.

They may make some money on it if it due to the money paid to them for the exclusivity, but they pretty much killed any possibility of it becoming a successful franchise in the longer term.

Very short term of them. I guess they are financially desperate.

It's not like they had any choice.  Sega had cancelled Bayo2 due to the poor sales of the first game, before Nintendo decided to partner with them to make the game for WiiU.